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Brandon Himpfen

Google Highlights Role of Digital PR in AI-Driven Search Recommendations

Google Highlights Role of Digital PR in AI-Driven Search Recommendations

Google Search VP Robby Stein explains how AI search evaluates businesses, noting that PR mentions can help AI systems discover brands. He emphasizes that helpful, authoritative content and multimodal awareness remain key to ranking in the AI era.

Google Q3 Earnings: AI Features Drive Search Growth and Record Revenue

Google Q3 Earnings: AI Features Drive Search Growth and Record Revenue

Google’s Q3 2025 earnings highlight record revenue and rising search usage driven by AI Mode and AI Overviews. CEO Sundar Pichai says AI is expanding search engagement, not replacing it, as Alphabet invests heavily in Gemini and AI-powered search infrastructure.

Google Emphasises URL Case-Sensitivity and Clear Canonical Signals for SEO

Google Emphasises URL Case-Sensitivity and Clear Canonical Signals for SEO

Google’s John Mueller clarified that URLs are case-sensitive and that consistent use of casing is crucial for proper canonicalization. He advised site owners not to “hope” Google figures it out, stressing technical accuracy in URL and canonical tag implementation for better SEO.

Microsoft Unveils Fall Release of Copilot With Expanded Memory, Search and Collaboration Features

Microsoft Unveils Fall Release of Copilot With Expanded Memory, Search and Collaboration Features

Microsoft’s Copilot Fall Release adds memory, collaboration, search connectors, health tools, and voice tutoring. The update advances Microsoft’s vision for a more personal, cross-service AI assistant integrated across Windows, Edge, and Microsoft 365.

OpenAI Acquires AI Interface Developer for Apple Mac Platform

OpenAI Acquires AI Interface Developer for Apple Mac Platform

OpenAI has acquired Software Applications Incorporated, the startup behind Sky, an AI interface for Mac computers. The deal deepens OpenAI’s push to embed AI into everyday tools and expands its presence within Apple’s ecosystem following a string of high-profile acquisitions.

OpenAI Expands ChatGPT Shared Projects to All Users

OpenAI Expands ChatGPT Shared Projects to All Users

OpenAI has rolled out its ChatGPT Shared Projects feature to all users, allowing global collaboration across Free, Plus, Pro, and Go plans. The update expands AI-powered teamwork with shared chats, files, and project instructions.